“We are going to take a conservative, disciplined approach to it,” said Monte Ju…

“We are going to take a conservative, disciplined approach to it,” said Monte Jump, chief marketing officer for Back Yard Burgers. “Make sure there is energy for it in the market.”


Back Yard Burgers recently announced it would sell its patties in 500 Walmarts across the…
http://www.bizjournals.com
Back Yard Burgers recently announced it would sell its patties in 500 Walmart stores across the Southeast. Now, it’s a numbers waiting game to see if it was successful.
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